If you are thinking of starting your own cleaning service, you need a catchy tagline to tell your potential customers what you have to offer.
Cleaning taglines seem like a minor detail in huge advertisement flyers. However, they can be enough to catch people’s attention to your company’s name, and that’s precisely what we want.
Besides, with so much competition out there, the unique cleaning taglines help companies enter the spotlight.
Are you running out of ideas for cleaning company slogans? You don’t have to think any harder. We have just the right tips and ideas for you to make your very own cleaning services slogan.
Read on.
Cleaning Company Slogan Tips
It can be challenging to decide whether to keep the slogan long or short, vague or humourous, with or without puns.
Here are a few tips to keep in mind before printing a slogan on your business card.
Be Mindful of Wordings
Have you ever noticed the slogans of the giant brands like Mcdonalds and Nike? They’re short, attractive, and somewhat related to their brand type.
We say somewhat because “I’m Lovin’ It” doesn’t necessarily have to be about food. However, these companies are insanely huge, and millions of people recognize them or at least have heard of them.
Since you are only starting, you can’t be the least bit as vague as them. You still have to reach milestones before you are widely recognized.
So, come up with cleaning company slogans that say something about your business like “Spotless cleaning at your doorstep.”
You can sound more competitive with mottos like “Nobody can clean it better than us.”
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Keep it Precise
Slogans for cleaning businesses don’t have to be more than a sentence long. Short and precise slogans are easy to read and they also tend to stay in mind.
For instance, if we change “Just Do It” to “you can do it, just give it a go with our sportswear” it sounds so much less energetic and even a bit boring to be honest.
Hence, shortlist catchy cleaning phrases that are limited to one or two short expressions. They do not have to give away all the details of your business. They just need to have a hint of what you have got to offer.
Here’s an example, “Affordable cleaning services for everyone.” Now this slogan is short, simple, and hints to your cleaning services being affordable and reachable for everyone.
Therefore, more clients looking for affordable cleaning services will be attracted. It will also help you in scaling your customers.
Grab Attention
How long do you look at flyers on the street? Probably five seconds or even less if they are black and white.
That leads to our next point. Grab attention.
Your slogan will be printed on your business card, flyers, or website headers, so you only have one quick shot at making people interested in your services.
Go for the most catchy cleaning phrases that will instantly grab attention, for example, “We are cleaning the whole city, house by house.”
Even if someone reads your flyer for two seconds, make it worth their while. This way, your potential customers will want to know more about your services.
Target the Right Audience
Your goal is to attract the right kind of audience that your services are fit for. So, you need to pick a slogan that targets the right people.
For instance, if you are offering cleaning services to clients who seek value for money, don’t use terms like elite, custom, and so on.
Instead, you can use words like affordable, discount, and great value. These are more likely to catch the attention of people looking for affordable cleaning options.
Don't Sound Partial
Think of the two most controversial topics that can stir masses. Now, stay away from them when you are making a slogan.
Topics such as factions, politics, and religion can make your slogan sound partial. As an example, “All-American Cleaning Services” might sound somewhat partial.
Don’t use such terms unless you only want to attract specific groups of people. Although it will limit your exposure, you will get the exact kind of attention you want.
Have Fun
Most of all, remember to have fun while coming up with creative cleaning taglines.
If you have been thinking of an appropriate slogan for your cleaning services for hours on end, you are probably doing it wrong. The slogan has to flow naturally, without seeming too logical or scientific.
Remember, an imperfect slogan is not the end of the world. Have you ever bought a TV, thinking, “Hey, the tagline is so cool, I should totally get this TV”?
So, have fun with your slogan and make it fun for others too, for example, “Dustbusters on call” can do the trick without sounding too serious or hard to read.
Plus, there are more important things that you will have to focus on, such as the quality of your services, and feedback in the future.
the Complete Cleaning Business Starter Kit
Get our FREE Comprehensive Start-Up guide, complete with a checklist, business card template, pricing calculator and Invoice template.
Cleaning Company Slogan Ideas
Here is a list of cleaning services slogan ideas that can help you along the way.
Attractive Cleaning Slogans
- My business Is making yours shine.
- A clean house is a happy house.
- Rise ‘n Shine.
- Your one-stop service for home cleaning needs.
- We can turn the old into new again.
- Nobody can clean it better than us.
- Don’t you deserve a tidy home
- Because cleanliness matters the most.
- Enhance the view, clean the window.
- See bright, have bright.
Professional Cleaning Slogans
- Expert House Cleaning Services.
- Cleaning Excellence Guaranteed!
- Professional cleaning, affordable prices.
- Quick and efficient cleaning for all.
- A new perspective of cleanliness.
- We Clean with Pride.
Fun Cleaning Slogans
- Call us to be your scrub squad.
- Dust Busters on call.
- No Mess is Big for us.
- Fall in love with your house once again!
Wrap Up
The cleaning business clients prefer bids that are simple, comprehensive, and straightforward.
So no matter if you choose commercial cleaning or residential cleaning, you have to simplify your janitorial services to your clients and assure them that you have exactly what they want.
Frequently asked questions
Have some questions about your cleaning business, see below for some commonly ask questions
A good cleaning company slogan should be short, memorable, and reflect the core values or services of the company. It should emphasize cleanliness, reliability, efficiency, and perhaps an eco-friendly approach if that’s a focus of the business.
Use puns, play on words, or rhymes to make the slogan catchy. Incorporating a unique aspect of your service, like “Spotless cleaning in a flash” or “Green cleaning for a healthier home,” can also make it stand out.
Yes, humor can be effective, but it should be used carefully. Make sure it’s appropriate and doesn’t undermine the professionalism of your service. A lighthearted, witty slogan can be very engaging.
Do a thorough search online to ensure your slogan isn’t already in use by another company. An original slogan will prevent legal issues and ensure distinctiveness in the market.
Simplicity is key in slogans. A simple, catchy phrase is easier to remember and more likely to make a lasting impression. Avoid overcomplicating it with too many details.
